Coffee, Communities, and Two Questions: Social Media Club’s DC Breakfast

Can’t wait to mind-meld with Social Media Club’s breakfast next Monday.

With that in mind, what’s your experience with communities (…with 30 seconds of context here!)?

At SxSW: Video Conversation and Social Media Strategy

SXSW was incredible.

…with chances for public conversation online and off at every turn (…more blogging on that front soon!).

In the meantime, thanks again to Allyson Kapin, editor at Care2’s Frogloop blog, for the chance to guest post. I learned alot from the brainstorming session and video interview with Safe Place’s Narissa Johnson per below.

The Aunt Harriet ‘rule’ and the Flip cam dynamic:
There was ample background noise and conversation at the restaurant where this video chat took place.

To ensure her audio came through, I asked if she’d talk louder than normal – as if she was talking to her ‘older Aunt Harriet.’

She admitted at first that made her uneasy – understandable! But audio is king. And especially with the small Flip mics, I’m grateful Narissa was up for speaking in a more robust tone.

With that, here’s Frogloop’s guest post and 2 minute clip:

It was a sunny SxSW Saturday last week where people came together for Zoetica Media’s brunch and brainstorm session — with one nonprofit in mind: Safe Place.

Community and a Strategic Starting Point
The goal was to look at Safe Place’s community, internally and externally, and offer a strategic starting point for this nonprofit’s social media plan.

They are doing vital work in the Austin area. Their team provides shelter, a 24 hour hotline, and educational services to those impacted by sexual violence and domestic abuse.

I haven’t discussed this topic very much, especially in a brainstorm setting like this. Despite that discomfort, I was motivated by just how compelling a discussion group can be in the face of greater community impact.

Key Questions: A Social Media Plan Takes Shape

• Who really is a community partner?
• How do they engage with eachother?

These questions were at the heart of discussion. And Narissa Johnson, Safe Place’s communications director, observed some interesting results from the conversations.

In this onsite video interview, we talk about what most stood out strategically for taking her social media plan to the next level.

What do you think about these ideas? What would you add for moving her social media plan forward?

Image, SXSW, by Kyle P. Johnson, Creative Commons